UGC Creator · Seattle, WA

Content that feels
like a friend's
recommendation!

I create content the way real people actually experience products — naturally, honestly, and in everyday life.

30+
Paid collaborations
5.0
Average brand rating
48h
Typical first draft
Jennica Smith, UGC creator
Selected work

Paid campaigns, real results

Every piece below was shot, scripted, and edited by me — vertical-first for TikTok, Reels, and paid social.

Storytelling UGC | Product Demo

UPPERCASE

Tech & Accessories

Narrative-led product spot combining lifestyle storytelling, product installation, and premium indoor/outdoor visuals.

App Demo | Problem/Solution

Postcards.ai

SaaS & Marketing Tech

SaaS UGC combining on-camera storytelling with platform demonstrations to make a technical product feel simple and approachable.

Lifestyle UGC | Cultural Storytelling

CANE'D

Food & Beverage

Food and beverage creative built around cultural connection, nostalgia, natural product reactions, and lifestyle visuals.

Lifestyle UGC | Voiceover

WEIGHTWORLD

Wellness & Supplements

Scripting, ideation, and editing handled as Lifestyle-focused wellness creative blending product integration, routine-based storytelling, and cinematic everyday visuals.

App Demo | Problem/Solution

GuestListPhotos

SaaS & Events

Problem-solution UGC combining travel footage, screen recordings, and a relatable social pain point to demonstrate the platform naturally.

Direct Response UGC | Product Demo

QUOR

Health & Nutrition

Product-forward wellness creative designed around clear benefits, visual demonstrations, and conversion-focused messaging.

Travel UGC | App Demo

Itinerista

Travel & Lifestyle

Travel-focused creative combining destination visuals with digital product integration and experience-led storytelling.

App UGC | Lifestyle

Fastic

Health & Wellness App

Wellness app creative connecting the digital product to an everyday lifestyle use case through relatable, creator-led storytelling.

Lifestyle UGC | Product Demo

BistroMD

Food & Wellness

Food and wellness creative combining meal preparation, product-focused visuals, and everyday lifestyle storytelling.

Jennica Smith portrait
About me
Jennica Smith

I’ve always been interested in people: what gets their attention, what makes them trust something, and what makes a message actually land. Before content creation, I spent years in HR, recruiting, and people-focused work. Now I bring that same curiosity into the way I create for brands.

My content tends to sit somewhere between real life and intentional storytelling. I like finding the human reason someone would actually care about a product, whether I’m talking about wellness, tech, food, travel, an app, or something that simply makes everyday life easier.

I’m comfortable scripting, filming, editing, demonstrating products, building a story from scratch, or taking a brand brief and making it feel like something I would genuinely say. I don’t want every video to look or sound the same. I want the creative to fit the person, product, and moment. That’s probably what I enjoy most about this work.. getting to understand what a brand is trying to communicate, then finding a way to make it feel clear, relatable, and human.

People-first storytelling backed by years in HR & recruiting
From concept + script to filming, editing & final delivery
Comfortable across tech, wellness, food, travel & lifestyle
Natural on-camera delivery without the “ad voice”
Creative that balances brand goals with how people actually communicate

Content styles I create

Unlike traditional ads, UGC feels natural and relatable. When viewers trust the content, they are more likely to engage and convert.

01Product demonstrations
02Talking-head testimonials
03Lifestyle integration
04Unboxing videos
05Problem → solution storytelling
06Tech/SaaS
07Gym / wellness lifestyle content
08Skincare and beauty routines

What brands say

5.0 average · Upwork, Fiverr & direct
★★★★★
Jennica is an exceptional UGC creator who delivers outstanding results. The final content was high-quality, visually engaging, and perfectly aligned with our brand guidelines.
Terry · MadeVibez · Upwork
★★★★★
You did a perfect job with the scripting, editing, and ideation. Everything looks super cool and fabulous, and I can genuinely see your creativity coming through in the content.
Rishabh S. · Creative Lead · WEIGHTWORLD
★★★★★
Her Seattle video captured the experience of the city in a way that felt natural, engaging, and easy for travelers to connect with.
Camille E. · CEO & Co-Founder · Itinerista
★★★★★
Couldn't have asked for a better experience. Jennica is professional, responsive, and delivers exactly what she promises.
Samantha T. · Marketing Director · Environfit
★★★★★
Great communication, quick delivery, perfect results!
Paul F. · Creative Lead · Fastic
★★★★★
Was awesome to work with! Would highly recommend for anyone looking to get UGC.
Brooke D. · Marketing Lead · Mirrorly
★★★★★
Outstanding experience! The final content exceeded expectations — natural, engaging, and perfectly aligned with our brand guidelines.
John M. · AMZ · Verified Fiverr Review
★★★★★
Great work! I showed your videos to the team, and we received fantastic feedback.
Jody W. · UPPERCASE DESIGNS
Rate card

Simple, flexible packages

Rates include concepting, filming, editing, captions, and one round of revisions. Usage rights and bundles quoted per campaign.

Single video
1 × 15–45s vertical
Concept, filming, editing, captions, 1 revision.
$250
starting at
Content bundle
3 × vertical videos
Three distinct creatives or variations built around the same product, campaign, or audience.
$675
starting at
Monthly Partnership
6+ videos / month
Ongoing creative support for brands that need fresh content consistently, with priority scheduling and campaign-based creative direction.
$1350
starting at

Let's create something
great together.

Tell me a little about the product and the campaign — I'll reply within two business days with ideas and availability.

What do you need?